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Wednesday, May 12, 2010

Blog #6: Why don't you stand up? Be a man about it.

1. Attitude is Everything
-this ad suggests that power is what matters most.
2. The Caveman Mentality
-pirates have a reputation for being aggressive and masculine, and that is used to help sell the product in the ad.
3. The New Warriors
-this ad uses athletes to portray toughness and masculinity by saying that athletes "battle".
4. Muscles and the Ideal Man
-this ad suggests how every man should look or aspire to look like, even though it's an unrealistic body image.
5. Heroic Masculinity
-this ad portays the hero as someone who doesn't show a lot of emotion and uses violence to solve problems.














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